Optimized Website and Created Effective Ads for Insurtech App
Semo needed to quickly prove out market demand for their unique offering – “is there a there there?” was the question we needed to answer. We delivered rapid message testing to find which messages made the market sit up and listen.
174%
better search CTRs than industry standard
178%
better display CTRs than industry standard
33%
lower average CPC than industry standard
3x
longer time on site than industry standard
Ensured App Pre-Launch Success for Financial Literacy Startup Through Organic and Paid Channels
GravyStack, a financial literacy app (launching mid 2023) needed marketing help from the ground up for their brand new product. They needed to grow their email list and provide value to them in order to have a warm client base ready and willing to sign up for their app upon launching
Solution: GravyStack’s positioning and messaging was refined, allowing them to communicate to future app members in a way that got them excited about the app launch. They now have a growing list of fans before the product even hits the market!
6,687
parents have opted-in to the waitlist before
~2k
affiliate partners to promote upon
33%
increase in email open rates
Increased SaaS Company’s Brand Awareness through LinkedIn and Improved Email Nurture Campaigns
Claimatic, an insurtech SaaS, has a unique product, but was having trouble figuring out how to make people aware of it and educate them about the benefits. They wanted their marketing efforts to make ideal clients aware of their company while prompting them to book a sales call.
Solution: Through website optimization, engaging copywriting, and consistency, Arnold Marketing was able to optimize the Claimatic’s social media, website, and email marketing channels.
+18%
Linkedin follower growth
21%
increase in website pages per session
36%
increase in email open rates