Marketing Can Feel Complicated
We all understand that marketing is important. Actually making a plan and implementing it is another story. Many businesses are executing one-off tactics that aren’t working. They feel stuck, without much knowledge into what to do next or what will actually be effective. Here’s how we’ve helped a few clients solve their marketing challenges and achieve measurable results.
SOLUTION
Semo needed to quickly prove out market demand for their unique offering – “is there a there there?” was the question we needed to answer. We delivered rapid message testing to find which messages made the market sit up and listen.
GravyStack, a financial literacy app (launching mid 2023) needed marketing help from the ground up for their brand new product. They needed to grow their email list and provide value to them in order to have a warm client base ready and willing to sign up for their app upon launching.
SOLUTION
GravyStack’s positioning and messaging was refined, allowing them to communicate to future app
members in a way that got them excited about the app launch. They now have a growing list of fans before
the product even hits the market!
Claimatic, an insurtech SaaS, has a unique product, but was having trouble figuring out how to make people aware of it and educate them about the benefits. They wanted their marketing efforts to make ideal clients aware of their company while prompting them to book a sales call.
SOLUTION
Through website optimization, engaging copywriting, and consistency, Arnold Marketing was able to optimize the Claimatic’s social media, website, and email marketing channels.